🎾 Addvantage2016january¶
Giới Thiệu¶
Addvantage2016january — tài liệu 22 trang từ thư viện sách tennis.
Chủ đề chính: Coach, Giao bóng
Tóm tắt nội dung (trích từ tài liệu gốc): Inside this issue The Ins and Outs of the Commercial Facility � 66 Thoughts on the Kick Serve for Developing Juniors � 68 Departments: 54 CEO's Message 66 Beyond the Court 56 President's Message 68 Inside Coaching 58 USPTA News 69 Master Pro Corner 60 Endorsee News 70 Career Development 62 Growing Your Business 72 Member News Read more articles online at www.ADDvantageUSPTA.com On the cover: TGA & USPTA work together to provide professionals a unique opportunity to ensure their future. See Page 62. CEO's Message Reflections on 2015 by John Embree As we prepare for an eventful two new initiativ
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Nội Dung Gốc (Tiếng Anh)¶
Inside this issue
The Ins and Outs of the
Commercial Facility � 66
Thoughts on the Kick Serve
for Developing Juniors � 68
Departments:
54 CEO's Message 66 Beyond the Court
56 President's Message 68 Inside Coaching
58 USPTA News 69 Master Pro Corner
60 Endorsee News 70 Career Development
62 Growing Your Business 72 Member News
Read more articles online at www.ADDvantageUSPTA.com
On the cover: TGA & USPTA work together to provide professionals a
unique opportunity to ensure their future. See Page 62.
CEO's Message
Reflections on 2015
by John Embree
As we prepare for an eventful two new initiatives to help increase ity with two associations in particu-
2016, it is always important to our membership: one is the creation lar, the USTA and CMAA. We should
take stock in what transpired of a School Coaches category that be tied to the hip with the USTA
in 2015. Using our strategic allows high school or middle school because of the impact that our pro-
plan as the barometer for everything institutions (not the coach) to pay a fessionals have in delivering USTA
that we do, let's recall the five core pil- one-time, $99 fee so that all tennis programs at their respective facili-
lars as the template for this evaluation: coaches can access tennisresources. ties. It is gratifying to see so many
com, our practice planner and hun- of our divisions working in concert
1. Financial Stability: dreds of drills and videos. Coaches with USTA sections.
All indications are that we will can also get Tennis Industry maga- As for the CMAA, club managers
zine, Tennis magazine and attend are the people who employ a large
finish the year with another surplus. USPTA educational offerings as a percentage of our membership.
That will be three straight years of part of this membership category. Thus, building a bridge with this en-
fiscal discipline with positive results In addition, we rolled out an incen- tity is vital so that they understand
after five consecutive years of losses tive called AIM (Admire, Invite, Men- how important it is to hire USPTA-
previously. tor) for existing members to recruit certified Professionals and to en-
We added two new endorsees to and encourage aspiring tennis profes- courage their tennis staff at all levels
the mix during the year plus a new sionals to join the USPTA and receive to get the necessary education.
affiliation with Liberty Mutual Insur- a $50 credit toward his/her annual The USPTA should be a partner
ance for home and auto insurance. dues. Existing members can really im- with those entities that are com-
We welcomed Plannit!, a new mobile pact our association for years to come! mitted to growing our sport, such as
business app to help manage your Finally, the USPTA absorbed the IHRSA, TIA, ITA and anyone else
teaching and revenue electronically. Professional Platform Tennis Asso- who is a stakeholder in tennis.
We also were delighted to add ciation (PPTA) into its family. With
Jeunesse as our official nutrition so many USPTA Professionals also 5. Make diversity and inclusion a
company through Athletic Advan- teaching platform tennis in the winter, higher priority:
tage to help pros increase their resid- we are pleased to be able to offer them
ual income off the court so that they platform tennis certification and all While translating our website
do not have to rely solely on their USPTA Professional-level benefits. and testing materials into Span-
time on court to make money. With ish is a start, there is so much more
health and wellness becoming more 3. Elevating the standards of tennis- that we will be doing in the future to
important to us personally as well as teaching professionals and coaches: make the USPTA more representa-
to your customer base, you owe it to tive of our community at large. To-
yourself to investigate how Jeunesse There is one year left on the three ward that end, we will conduct five
can help grow your business. year timetable for professional level pilot programs in conjunction with
members (under the age of 65) to five division conferences in early
2. Growing our membership: comply with the professional devel- 2016 to help elevate the standards
After a stellar year in 2014 where opment requirement of 12 hours or to Hispanic and Latino coaches in
6 credits before December 2016. If those respective regions. If success-
we posted a 10 percent gain in paid you have not yet complied, thanks in ful, we will expand this outreach to
memberships, we are off slightly this advance for making the effort to do other divisions in future years.
year with a modest decline of less so within the next 12 months.
than 2 percent. In aggregate, we are Under Tom McGraw's leadership
still up 8 percent over the two years By now, you have heard that our as President, we accomplished a great
combined, which is just below our World Conference in New Orleans deal in 2015. I want to thank him and the
original target of net 5 percent each was a huge success! I am proud to board for their commitment to the as-
year. It is also worth noting that say that we had our highest registra- sociation. It has been a pleasure to work
through October, the number of new tions since 2008 and the most paid with them.
applicants, the number of members attendance since 2007.
reinstating and the number of peo- In January, we welcome a new board
ple who have tested are all showing 4. Stronger alliances with allied under the guidance of new President
increases versus last year. organizations: Chuck Gill. I look forward to an exciting
During the year, we announced two years to come. h
This continues to be a top prior-
54 www.ADDvantageUSPTA.com
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President's Message
2016 to Bring Opportunities
for Professional Growth by Chuck Gill
First a happy, healthy and pros- time or the means to attend a World l Allied Associations
perous 2016 to each of you in Conference or division convention, The past few years we have made
the USPTA family. By being a we are working hard to provide lo- great strides in working on align-
member of USPTA, you have cal and online education (at little or ment and shared goals with both
shown your commitment to tennis and NO cost) that our members will find the USTA and TIA. As the govern-
the mission of "elevating the standards useful. Please stay tuned to your lo- ing body of tennis in the United
of tennis-teaching professionals and cal USPTA publications as well as States, the USTA is an invaluable
coaches." While our association is di- our e-blasts to see how easy "getting ally to teaching professionals and
verse geographically as well as in job your 6" can be. coaches. Simply put, more play-
scope, we all share the goal of being
able to deliver tennis programs to the By being a member of USPTA you have shown your commitment to tennis
tennis community in the best possible and the mission of "elevating the standards of tennis-teaching professionals
way. As the incoming president, I am and coaches." As the incoming president, I am committed to furthering that
committed to furthering that mission, mission, making sure that we grow tennis and our careers, and providing
making sure that we grow tennis and pathways for tennis coaches and professionals to stay relevant in the industry.
our careers, and providing pathways
for tennis coaches and professionals l Division Conventions ers mean more lessons, clinics
to stay relevant in the industry. 2016
promises to be an exciting year for ten- and Regional Workshops and programs. Players who have a
nis, especially USPTA Professionals.
Here are just a few things that you will The schedule of division conven- great first experience on the tennis
be hearing about in the coming year:
tions for 2016 has been completed court via a USPTA lesson will stay
l Professional Development
2016 will be the final year of the first and each of our 17 division leaders in the game longer, take lessons,
three-year professional develop-
ment requirement period. While has been tasked with providing the enter leagues and tournaments,
many of our pros regularly obtain 6
credits each year, we have the mini- best, most accessible educational buy products, attend professional
mum requirement that professionals
earn in 6 CE credits over the three- events possible. We want the semi- events, etc. As the delivery force and
year cycle that began January 2014.
While this has been the norm for nars to be sessions that you will almost universally the "first tennis
other trade associations, it is a "cul-
ture shift" for us. Golf professionals, WANT to attend, not feel you NEED experience" for a new player, it is
licensed massage therapists and
personal trainers all have some form or are FORCED to attend! Each one in everyone's best interest to sup-
of continuing education and profes-
sional development requirements. will feature education obviously, port raising the standards for tennis
For us to "elevate the standards" of
our profession, we should as well! but also opportunities to socialize, teaching. While all of our members
Being a certified tennis professional
should have some form of post-certi- network with fellow professionals, are not impacted by CMAA, pros
fication development, as well as sim-
ply passing an exam. While we real- and meet with your division leaders. growing the game in the private
ize that everyone will not have the
Please feel free to seek out the na- club industry rely heavily on gen-
tional board representative and in- eral managers to support education
quire about any issue you may have. and keep their tennis directors and
While some divisions will have one professional on the cutting edge of
main convention, many are offering programming and lesson plans. We
additional workshops in different will continue to work hard at nur-
areas to accommodate those who turing these relationships, as well as
are unable to travel. Even if there is being tennis advocates with anyone
not an event near you, we will have else who can mutually grow tennis.
plenty of online offerings to enable
you to easily fulfill your profes- In closing, thanks for being a part of
sional development requirements USPTA! I look forward to serving you
in 2016. in 2016. h
56 www.ADDvantageUSPTA.com
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USPTA News
Individual/Family Health
Insurance Options
As an individual trying to 2. Per person: "A" rated insurance carriers, which is
independently purchase � $695 per adult the highest rating possible. Your policy
health insurance for yourself � $347.50 per child under 18 will be customized based upon your
� and perhaps for your fam- � Maximum: $2,085 needs, situation and type of insurance
ily � you probably feel overwhelmed. you want to carry.
High prices and few affordable choices Open enrollment for 2016 runs
are one part of the challenge; under- through January 31. Outside of open Some states will not work directly
standing complex policies plus the enrollment, an individual must expe- with brokers (i.e., Digital Insurance).
consequences of health care reform rience a qualifying event and enroll These include Vermont, Rhode Island,
is another. We have partnered with within a 60-day window from the event. New Jersey, Maine, Massachusetts and
Digital Insurance to offer a selection An individual can no longer be denied Hawaii. For individuals in those states,
of individual/family health insurance coverage for pre-existing medical con- Digital Insurance will provide contact
options to meet your needs � and your ditions. A short-term policy is available information and an email link for next
budget. if you need immediate coverage. steps.
Since March 1, 2014, there has been Digital Insurance offers individual Now that some of the confusion has
an individual mandate to have health major medical insurance (comprehen- subsided about the Affordable Care Act
insurance coverage. People who do not sive fully-insured plans). We work with (ACA), it is time to sign up for a pro-
secure health insurance are subject to gram that suits your family. h
penalties levied by the IRS. The fee for
not having health insurance in 2016
is calculated two different ways � as a
percentage of your household income,
and per person. You'll pay whichever
is higher.
1. Percentage of income:
� 2.5% of household income
� Maximum: Total yearly premium
for the national average price
of a Bronze plan sold through
the Marketplace
Ready to get started?
CONTACT: Open enrollment for 2016
Digital Insurance Sales Desk runs through January 31.
(888) 470-2121
licensing@digitalinsurance.com
Or go to www.digitalinsurance.com/ri/USPTA for an online contact request.
Within 48 hours of receipt of your questionnaire, Digital Insurance will provide
up to four plans/quotes for your review (changes can be made if necessary).
58 www.ADDvantageUSPTA.com
USPTA News
Q&A with USPTA's National Tester �
Sid Newcomb
In October, USPTA announced the hiring of Sid Newcomb as the Association's as a player to make a living at it
National Tester. Get to know Sid and what he plans to bring to the certification but coaching it, teaching it, and
process. playing it bring me the greatest
fulfillment and joy!
1. Explain what your new role as hired me required certification. It 8. Your family is also involved with
U SPTA's National Tester entails. has been the best organization that tennis. What activities do you
The role of the national tester is to I have been a part of. The energy enjoy together? We have a large
work closely with the head testers and positive influence at national family: five children with a big age
from each division and the nation- and regional conventions encour- spread; the oldest is 22 and the
al testing committee to provide a age me to keep working and never youngest is 7. We are very close as
certification training and testing stop learning, growing, and trying a family and now with some kids
process that is consistent and to improve as a tennis professional. away at university, we cherish
uniform across the entire country even more every moment when
and all countries that are working 6. How did you first become involved we are all together.
with the USPTA. in tennis? My father was a fighter
pilot for the U.S. Air Force. We 9. If your career wasn't in tennis,
2. What made you decide to apply moved around quite a bit. When what would you be doing? Never
for the position? I applied for this I was 10 years old, we moved to thought much about it. Definitely
position because I felt like at this Chile in South America. There would want to be outside and not
time in my career, I would like to were no "American" sports in Chile behind a desk.
invest my energy in having a posi- like baseball, basketball, and foot-
tive influence on our great sport ball so I began playing tennis with 10. Who has been the most influen-
on a scale that is bigger than the my parents at the local club. tial person in your life and why?
role I have had at one club as the My faith has definitely been the
tennis director. 7. Why did you decide to make most influential aspect in my life.
teaching tennis your career? I It is the rock in tough times and
3. What goals do you have for test- love tennis. I wasn't good enough brings the truest most meaningful
ing and certification? My goal is joy in the "good" stuff in life.
to participate with our testers and
head testers to provide the best 11. What activities and hobbies
certification process in the world do you enjoy when you're not
for our organization's applicants. teaching or playing tennis? Our
family loves music. We all play
4. What are you most looking for- instruments and like to sing and
ward to in your new position? dance. My wife is a marathon
I am looking forward to the many runner, and I join in with her on
challenges that lie in front of me races on occasion. Our children
and the organization as we are have various hobbies, talents,
heading to some real changes and sports that keep us very
both in processes and in moving busy as coaches and spectators
the World Headquarters to Lake outside of tennis.
Nona, Fla. It is a challenging time
but also a great time. 12. What is your favorite vacation
spot and what do you like most
5. How long have you been involved about it? My favorite vacation
with USPTA and how has be- spot is when all seven Newcombs
ing a member helped you in your are together without a real agenda
career? Twenty years ago, I joined other than to spend the days to-
the USPTA as the club that had gether sharing life, laughing and
making memories. h
www.ADDvantageUSPTA.com 59
Endorsee News
Prince TeXtreme Promises a
Racquet for Every Player Type
USPTA official racquet part- formance racquet collection down to Prince unveils three new racquets
ner, Prince� Global Sports, 12 TeXtreme racquets, delivering a in January 2016: the TeXtreme War-
set the tennis world on fire game-changing racquet for every type rior 100, TeXtreme Warrior 100L and
when it unveiled the world's of player. the TeXtreme Warrior 100T. The new
first oversize racquet, the Prince Clas-
sic, 40-years ago. Ever since then, "Prince is excited with the development of our TeXtreme collection.
the company has continued to revo- We're confident this collection of racquets will help us to continue
lutionize the game of tennis through to not only meet the needs of every player at every level, but more
a relentless pursuit to innovate and importantly, help every one of those players play better tennis."
develop racquets with game-changing
technologies that set the standard. "Prince is excited with the develop- TeXtreme Warrior 100 Series is per-
Now they're raising the bar once again ment of our TeXtreme collection. We're fect for all-court players who want a
as they round out their TeXtreme� confident this collection of racquets maneuverable racquet that gives them
line in 2016. will help us to continue to not only meet an unmatched combination of power,
the needs of every player at every level, control and feel from both the baseline
As more and more competitors' but more importantly, help every one and net.
racquets are modernized with stiffer of those players play better tennis," said
frames and more open string pat- Tyler Herring, VP Product Design and In the spring, Prince's Premier
terns, Prince's TeXtreme collection Development of Prince Global Sports. family will get a new look with the
marks another game changing move "For over 40 years Prince has been a introduction of the TeXtreme Pre-
by Prince. TeXtreme, a light and ultra- company built on pushing the boundar- mier 105 and TeXtreme Premier 120.
strong material that increases racquet ies of innovation, enhancing the perfor- These frames offer a unique combi-
stability by up to 25 percent, provides mance of players of all ages and abilities nation of both O3 port technology
tennis players for the first time ever with technical advancement." and T eXtreme, delivering the largest
both enhanced power and improved sweetspot in tennis � up to 77 percent
control, all with an incredible soft larger than standard frames of the
hitting feel. Prince will trim its per- same headsize.
TeXtreme Warrior 100L "By streamlining the performance
TeXtreme Warrior 100t racquet offering to 12 TeXtreme mod-
TeXtreme Premier 105 els we are focusing our marketing
TeXtreme Premier 120 efforts behind one common technol-
ogy story � TeXtreme. In doing so, we
are simplifying the racquet selection
process for all consumers. At Prince,
we innovate technology that is real
and that delivers the benefits tennis
consumers need to play better tennis,"
said Mike Ballardie, Prince Global
Sports CEO.
Used in other categories like golf
and NASCAR, TeXtreme is undoubt-
edly a game changer for tennis and for
Prince. With these newest additions to
the TeXtreme collection, Prince is chal-
lenging players to experience the fun
and power of a TeXtreme racquet and
play better tennis! For more informa-
tion, contact your local Prince Brand
Manager or visit teamprince.com. h
60 www.ADDvantageUSPTA.com
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Growing Your Business
TGA and USPTA Work Together to Provide
Professionals a Unique Opportunity to
Ensure Their Future
The USPTA, diligently on the "Our vision as an association is to find ways
lookout for ways to impact its to enhance the livelihood of our membership
membership and ensure the and create career opportunities in the
future for tennis professionals industry to promote the sport of tennis."
nationwide, has discovered a land-
scape-changing endeavor that is bring- ~ Tom McGraw,
ing youth and families into tennis. USPTA Immediate Past President
TGA Premier Youth Tennis, an edu- Photo by Brian Walters Photography
cational, motivational and innovative
youth sports business model, creates TGA founder and CEO Joshua J acobs young people is increasing. Tennis pro-
a blueprint for USPTA Profession- said. "We are putting USPTA Profes- fessional Rodolfo Cordova, who ran a
als to impact thousands of students sionals in a great position to signifi- non-profit junior tennis program in San
and families in their community. The cantly grow and activate new players Fernando Valley, Calif., recently earned
blueprint empowers USPTA Profes- over the next 10 to 15 years by control- his USPTA status and started coaching
sionals to use their skills and TGA's ling the delivery system." for TGA through its Los Angeles tennis
business model to build a tennis eco- programs. He was attracted to the TGA
system throughout their community. With a youth movement and in- model because of its focus on youth and
The unique model makes tennis avail- creased participation, the demand for getting tennis in schools. He is now a
able through a structured program in USPTA Professionals to become coaches frontline witness to TGA's success.
schools and community centers before and provide proper instruction for
transitioning new players to facilities
and youth programs, thus creating new
clients and future business for USPTA
members.
Tom McGraw, USPTA's Immediate
Past President, calls partnering with
TGA a game-changer, "Our vision as an
association is to find ways to enhance
the livelihood of our membership and
create career opportunities in the in-
dustry to promote the sport of tennis,"
he said. "TGA, with its youth sports
franchise model, does exactly that for
our members and we could not be more
excited."
TGA, which stands for Teach Grow
Achieve, pioneered its youth sports
franchise model in partnership with
the USTA. The program has already ac-
tivated more than 37,000 youth tennis
players while making the sport avail-
able to over 250,000 families.
"Our model is beginning to have
long-term sustainability within the
tennis industry and is also attracting
a younger generation who want to be
their own boss, control their career
path and build a successful business,"
62 www.ADDvantageUSPTA.com
"Having just started as a USPTA "TGA opens the door for me to azine as a "Top 10 Franchise Value" in
Professional and TGA instructor not coach both youth and parents while 2011.
too long ago, I can already see the creating a long-term coaching relation-
impact TGA tennis is having on our ship with the student. This can help to "TGA has developed a new gen-
community, my book of business and identify and develop future elite play- eration model that changes the way
my personal brand as a USPTA Pro- ers by guiding them down the proper we grow the sport of tennis," USPTA
fessional," Cordova said. "It's becom- pathway of coaching." CEO John Embree said. "To be able to
ing infectious from school to school provide a proven business model and
and parent to parent. Parents are now "I see the TGA model grow and increase the offering of full- and part-
taking the initiative and requesting expand every day in my area. time job opportunities to our members
that TGA Tennis be offered at their This allows me to generate more is critical for the future of our associa-
schools." income, as well as have increased tion and for our sport."
coaching opportunities through
As a new USPTA Professional, work- my adult programs with all the With TGA, USPTA members like
ing with TGA allows Cordova to be fully new clientele. My goal is to Cordova garner a competitive advan-
vested in tennis as a career. "I see the someday sustain myself solely tage in their markets by providing
TGA model grow and expand every day through a tennis career and I can introductory and recreational pro-
in my area. This allows me to generate envision that with TGA." grams at every school and community
more income, as well as have increased center within their communities. As
coaching opportunities through my ~ Rodolfo Cordova those youngsters age and become
adult programs with all the new clien- vested in the sport along with their
tele. My goal is to someday sustain my- Today, TGA is up and running in 30 parents, a future pipeline of business
self solely through a tennis career and I franchised markets with much of the is being created and overall tennis
can envision that with TGA." U.S. markets still available for USPTA participation is increased. USPTA
members looking to expand their ca- members can also build a team to
Cordova has also developed in- reer. With buy-in fees ranging from grow the business or even look at
creased exposure as a tennis coach, $6,000 to $35,000 depending on the partnering with their local tennis
creating opportunities for early-de- market, TGA's affordable start-up costs club that might be looking to develop
veloped relationships between coach were recognized by Entrepreneur mag- future business.
and student that can impact future
business. For more information, visit www.
franchisetga.com. h
Photo by Brian Walters Photography
www.ADDvantageUSPTA.com 63
Beyond the Court
The Ins and Outs of the
Commercial Facility
By Paul Marcum, USPTA
Acommercial facility is a very tion, there will be stronger areas here for general maintenance like winter-
popular place for USPTA than others. One facility may specialize izing the facility and getting it ready for
professionals to work, espe- in private lessons and groups while an- spring, along with any court work that
cially in the Midwest, North, other focuses on general club program- may have to be done. And don't forget
Northeast and Northwest. A lot of the ming. Hiring USPTA Professionals to the equipment needs: balls, carts,
time the weather dictates this and one administer these lessons and programs hoppers, etc. This area really has to be
must have a commercial facility in or- should certainly relieve some pressure budgeted wisely as court equipment
der to have a tennis business in these from the owner. Whatever the situa- breaks, or sadly, walks out of the club. It
locations. But there are many factors to tion, there has to be guaranteed money happens.
take into account regarding the poten- coming in because of the main concern:
tial success or demise of the commer- overhead. Some of this can be assisted by
cial facility. having relationships or partnerships
Overhead closes the doors of too to build on. One can provide local hos-
The top priority must be guaran- many facilities out there. Just think of pitals with discounted memberships
teed money for the facility. This would the heating and electricity of an indoor or programs in return for first aid and
include various types of memberships, four-court facility. It's off the charts CPR training, free cholesterol checks,
club programming, permanent court these days. And add a good amount etc. A day care center could provide
times, private lessons, private group more to the larger facilities. Budget- discounted rates for employees' chil-
clinics, and open court time or walk-on ing for this on the higher end would be dren and they in return would receive
time. Based on the facility and/or loca- preferential. There's also budgeting discounted programs and/or lessons.
66 www.ADDvantageUSPTA.com
Parks and recreation departments can A facility should offer some growth opportunities. This could include
bring people over at a discount and the s pecialized social events like holiday mixers, lesson leagues, play with the
facility can provide free marketing for pro, round robins, etc. Cardio or Rock-n-Roll tennis is still very popular and
the parks and recreation departments. brings people in the doors.
These are only a few of the ways to uti-
lize partnerships. become very uncomfortable. Lastly, ity been open? Has it been the same
various commercial facilities won't owner or owners? What's the competi-
A facility should also offer some offer all of the benefits a USPTA Pro- tion like around the area? Is tennis the
growth opportunities. This could fessional may be looking for. major sport there? How many courts?
include specialized social events like Is there a lot of turnover with the ten-
holiday mixers, lesson leagues, play The USPTA Professional would nis professionals? In short, completely
with the pro, round robins, etc. Car- benefit by not just looking at the on- research the commercial facility or fa-
dio or Rock-n-Roll tennis is still very court teaching aspect and how much cilities that are of interest. It just could
popular and brings people in the doors. he/she can make, but the entire out- be the best decision one ever makes as
Let's not leave out ROGY as we can get look of the commercial facility that is a USPTA professional.
more students on the 36-foot courts. being considered. Is there room for
More students equal more money for advancement? How long has the facil- Enjoy the process! h
the facility.
Paul Marcum is in his 14th year at The Sports Club of West Bloomfield in
The owner will often deal with a West Bloomfield, Mich. He also owns and operates Paul Marcum's Tennis
good amount of the above, along with Services, LLC, in Bloomfield Hills, Mich., during the summer months. Mar-
insurance, zoning issues, building on cum is the USPTA Midwest Division Immediate Past President and current
to the club, permits, and so on. But as a USPTA Midwest Testing and Certification Chair. He resides in Bloomfield
USPTA Professional, one must answer Hills with his wife Lori and their children, Kaitlyn and Courtney.
a question: is the commercial facility
a valid choice? There are many advan-
tages to working at a commercial facil-
ity. Rain or shine the tennis courts are
there and ready to use. A lot of com-
mercial facilities are multipurpose and
the potential of drawing members in
from other areas is there. There is of-
ten flexibility with programs based on
time and court availability. Some clubs
offer house hours that guarantee some
money starting off � usually junior
class hours or house clinics. Lastly, and
most importantly as the pro ages and/
or has a family, there are some types
of benefits. This would include 401K,
health insurance, discounted or free
programs for the spouse and/or kids,
free court time, partial or full USPTA
dues covered, and possibly more.
There are also some issues that
may keep one from considering a com-
mercial facility. It can seem as if com-
mercial facilities are open 24 hours
a day, seven days a week. So a newer
professional may feel like he or she is
"on call." Whatever comes up, the new
professional covers it. Income will
be affected as a percentage of lessons
go toward court usage. And some will
only be paid for the on-court teach-
ing and not receive a base salary. The
demographics, although not usually
as demanding as country clubs, can
be a factor. The location and clientele
could affect situations negatively.
The larger the facility, the more ten-
nis professionals there are jockeying
for lessons and court time. This could
www.ADDvantageUSPTA.com 67
Inside Coaching
Thoughts on the Kick Serve
for Developing Juniors
By Jim McLennan, USPTA
Players spin the serve for the The following diagrams show force and torque generated by slice, flat and kick serves.
downward curve created by Graphs from filming and analysis of the Stanford men's team by Marc Safran and Geoff Abrams
either slice or topspin. At a
higher level of play, these spins For more material on the serve, visit www.essentialtennisinstruction.com. "Building the Serve from the
are used to open the court or create Ground Up" is now certified for 1.5 continuing education credits and is available at USProTennisShop.com.
difficulty for the receiver. But in the
main, spin creates margin both above Jim McLennan is the Tennis Director at the Fremont Hills Country Club in Los Altos Hills,
the net and inside the service line � so Calif., past president of the USPTA Northern California Division and publishes online
that the ball safely clears the net and instruction, podcasts and commentary at www.essentialtennisinstruction.com. He holds a
lands inside the service line. Think of master's degree in Sport Psychology from the University of West Florida and has co-authored
that as "A foot and a foot" � meaning a footwork research with the Stanford University Biomechanical Engineering department.
foot above the net and a foot inside the
service line.
Coaches are not in agreement about
which serve to teach, or in fact whether
slice should be taught first and the kick
later, or vice versa.
However, compelling research evi-
dence from Stanford University on the
mechanics and execution of the WTA
serve casts doubt, if not serious ques-
tions, on the injurious effect of the kick
serve. (See graphs at right.)
Compare the points of contact for
Serena Williams and Maria Sharapova
(see photo at right). Both shots were
taken at the 2013 WTA tournament at
Stanford. Perhaps this is a coincidence,
but Maria has had multiple shoulder
problems and even surgery, while
S erena's service delivery is known as
the best all-time stroke in the history
of the women's game. Serena places
contact in an "up-sidespin position" and
Maria obviously takes it much further to
an exaggerated "kick" contact position.
I firmly believe that to develop a flu-
id and effortless serve (think Sampras
or Federer), a developing junior must
first master a consistent sidespin serve,
where both first and second serves are
similar, and where the first serve has
some sidespin and the second serve
merely has more sidespin.
Consider developing the kick serve
only when you are much older. Shoul-
der injuries have sidelined many a
promising junior. h
68 www.ADDvantageUSPTA.com
Master Pro Corner
Alternative Concepts to Teaching
Under 10s
By Ty Fuller, USPTA Master Professional
Over the last 10 years of run- required for tennis became easier. all know how frustrating and tedious
ning my tennis school in a In addition, I reduced the size of the learning tennis can be at times, particu-
suburb of Atlanta, kids were class. Over the years I went from six to larly for the under 10s. By adding soccer
arriving at the courts with four and finally to only two kids for a and basketball, it made all the differ-
very little skill development. Because 45-minute session. I, of course, raised ence. I had read earlier on that many of
of the lack of physical education in a lot my fee and the parents didn't object be- the European and Asian countries were
of the local schools and the parents not cause they saw the dramatic improve- already experimenting with the same
working on basic hand-eye coordina- ment in their child's tennis skills. We concept. Try this at your club or facility
tion training at home, kids were under- and you should see the same fabulous
prepared for the class. Many kids didn't results. The children have a lot more
know the difference between underhand fun and there is less stress on the in-
and overhand when throwing a ball, and structor.
in many cases, didn't know whether they
were left- or right-handed. Another addition I made to my kids'
program was a ball machine. I had been
Because of these issues I felt the using a ball machine as part of my les-
need to change the format and struc- sons off and on for many years. How-
ture of the class. I gradually introduced ever, the impact of the Tennis Twist
basketball and soccer training into the (or "Freddy" as we call him) has been
program. Having played both sports very dramatic. It's a very kid-friendly
myself, I found this transition quite machine with a soft easy toss every few
easy and very enjoyable. Because of the seconds. Most importantly, the low com-
introduction of these two sports, the pression balls work great with it. I agree
hand-eye coordination and footwork wholeheartedly with Elite Pro Stan Oley
(reference his article in Tennis Industry
magazine, July 2014 ) that the ball ma-
chine has been underutilized as a teach-
ing aid for too long. That simply needs
to change. Most learning tennis players
don't practice properly or often enough.
That could change if more tennis pros
bring the ball machine out on the court.
Let's get away from always "feeding from
the net." If more pros discover the ben-
efits of the ball machine and really start
using and promoting those benefits to
their students, major change will occur
in the development of the American ten-
nis player. h
Introducing basketball and soccer into tennis training improves the hand-eye Ty Fuller taught tennis throughout the
coordination and footwork required for tennis. New England area from 1963-1972.
After moving to Atlanta in 1973, he
formed his own school specializing in
tennis instruction for kids under age 10. Over the
years he has conducted programs in West Africa
and Japan. In 2016 he will be celebrating his 50th
year as a USPTA member. He can be reached at
tyfuller@realcooltennis.com.
www.ADDvantageUSPTA.com 69
Career Development
Exams, Upgrades Workshops Division
& PTCA I & Courses Activities
(4 credits for PTCA I segment) (10 credits per level) (6 credits)
Jan. 23 Wheelchair Tennis Clinic Jan. 28-29 USPTA Midwest Convention
Oshkosh, Wis. Jan. 29-31 Aurora, Ill.
Jan. 15-16 Houston* Jan. 30-31
Jan. 16-17 Boca Raton, Fla. Webinars Feb. 18-21 USPTA Northern Convention
Jan. 24-25 Feb. 19-21 Fridley, Minn.
Jan. 20 San Diego (.5 credits) Feb. 19-21
Feb. 7-8 Palo Alto, Calif. Feb. 25-27 USPTA NorCal Convention
Feb. 13-14 Jan. 20 Opening the doors to Palo Alto, Calif.
Feb. 20 Aurora, Ill. Feb. 10 competition
Feb. 20-21 Orlando, Fla. Bob Love USPTA Texas Convention
Feb. 20-21 Eau Claire, Wis. Horseshoe Bay, Texas
Feb. 25 Huntington Beach, Calif. Present challenges in running a
Feb. 25-26 Horseshoe Bay, Texas tennis complex USPTA Southwest Convention
March 7-8 Prairie Village, Kan. Phoenix
March 12-13 Fernando Velasco
Houston* USPTA California Convention
La Jolla, Calif. For more information visit uspta.com/Education> TBD
Boca Raton, Fla. Education Calendar.
USPTA Missouri Valley
Convention
Kansas City
* This course is held at the USPTA World Headquarters.
Exam reservations must be made at least 21 days
prior to the dates listed. Each date includes an exam,
upgrade and PTCA I unless noted. Exam cancellations
must be received no later than 14 days before the
exam, or a cancellation fee will be charged accordingly.
Applicant: late cancellation fee � $95; failure to cancel
� application fee is forfeited. Certified members: late
cancellation fee � $25; failure to cancel � $25 plus the
upgrade fee is forfeited. Registration for another exam
will not be accepted until cancellation fees are paid.
Accredited Education requirements
Professional
Coach All USPTA-certified Professionals must earn 6 education credits in a three-year period
to remain current. Go to USPTA.com/Education for a partial list of eligible activi-
Register your Accredited Professional Coach (APC) ties. Please send verification (email, letter, certificate, receipt, etc.) that shows you
and specialty course credits earned with the USPTA attended the event/activity and submit it along with the date and agenda to educa-
SmartCode Education System. This uses your tion@uspta.org to receive your credit. (International members, Recreational Coaches
smartphone to instantly register your attendance and those over the age of 65 are exempt.) Questions? Write to education@uspta.org
or call 800-877-8248, ext. 147.
to all seminars and specialty
courses earning APC.
To use the system at a
seminar, general session or
specialty course, you must
scan two QR codes. One QR
code is on your conference badge. The second
QR code will be in your conference notebook and
cannot be scanned until the end of the session or
the beginning of the next session.
If you do not have a smartphone, you may use
someone else's. Forms are available upon request.
70 www.ADDvantageUSPTA.com
TOUR BALLS AS LOW AS
PER CAN*
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Prince Brand Managers CO, IA, IL (southwest corner), KS, MN, FL (except panhandle to Tallahassee)
MO, NE, OK, SD, WI MIGUEL ROSA
CA (Northern), OR, WA CRAIG GANSEN mrosa@princeglobalsports.com
BLAYDE BYNUM cgansen@princeglobalsports.com 941-447-5928
bbynum@princeglobalsports.com 816-665-6120
650-296-6049 Texas and New Mexico
IL, IN (northern), MI, OH (northern) JOHN SEVERANCE
AZ, CA (Southern), NV GUS GILTNER jseverance@princeglobalsports.com
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913-940-1960 CT, MA, ME, NH, NJ, NY, RI, VT
AL, AR, LA, MS, Western TN, Florida JOHN WEBER
HI, Guam, Pacific Islands, Military on HI only Panhandle jweber@princeglobalsports.com
BOB CUMMINGS HAL GORMAN 617-821-3951
bcummings@princeglobalsports.com hgorman@princeglobalsports.com
808-216-4685 225-281-2894 DC, DE, IN (southern), KY, MD,
OH (southern), PA, Northern Virginia
ND, AK, ID, MT, UT, WV, WY GA, NC, SC, TN (Nashville east), JOHN WEIL
BRIAN DUNCAN Southern Virginia JWeil@PrinceGlobalSports.com
bduncan@princeglobalsports.com ERIC LARSON 513-582-3801
404-836-0572 elarson@princeglobalsports.com
704-995-6005 TM
*Exclusive Club Program offer depends on qualifying status of Pro Shop.
princetennis.com
Member News
Former River Oaks Country Club Pro Passes Away
by Jack Michalko, USPTA vice president
The tennis world lost one of River Oaks Country Club a tennis � Longtime Kingsborough Community Col-
the most innovative teaching operation tailored to the needs of lege Tennis Coach Barry Goldsmith was
professionals in the country with the membership that is, in every inducted into the National Junior College
the passing of Harry Parten from respect, second to none." The Athletic Association Hall of Fame in May,
Tyler, Texas, in June 2015. Parten club decided to give him a chance 2015, in Plano, Texas. Goldsmith, who has
was a USPTA Professional for and the rest is history! River Oaks served as coach of the Kingsborough Men's
more than 50 years. He spoke fre- Tennis went from a very lackluster Tennis team for 33 years and its women's
quently at USPTA Texas conven- program with little or no activity to team for 10, led the men's and women's
tions as well as at USPTA World one of the finest tennis programs tennis teams to national championships in
Conferences. Parten was also a in the country in no time. During 1998 and 2009. Under his leadership both
former USPTA Texas Pro of the Year in 1974. the next 31 years the club added eight ad- teams together have produced more than
ditional hard courts to their original 10 clay 55 All-Americans and 17 individual singles
Parten spent his entire career at River courts and a tennis building that included a and doubles national champions.
Oaks Country Club in Houston. He was self- fully stocked tennis shop, staff offices, and
taught and his hard work earned him a ten- a conference and film room. He employed a In addition to coaching at Kingsborough,
nis scholarship to the University of Houston. staff of anywhere from three to eight pros at Goldsmith, a USPTA Master Professional for
While a student at U of H he started helping all times and created tournaments, formal the last 13 years and a USTA high perfor-
out at the River Oaks Country Club on the parties and pari-mutual betting events that mance coach and supervisor, also serves
weekends teaching tennis and helping to were always a sell-out. He offered themed as an usher and security staffer at the
organize the annual River Oaks Invitational tournaments with social events, inter-club Arthur Ashe Stadium during the US Open.
Tennis Tournament. Upon graduation with a competitions, and established a four-tier Recently Kingsborough Community College
degree in civil engineering in 1960, he took a junior program for up to 250 juniors a week! honored Goldsmith by naming the college's
job with Farnsworth-Chambers Engineering Parten retired in 1993 and the club honored new outdoor tennis facility for both Coach
but never lost his love for the game of tennis him with an ROCC membership. Goldsmith and Rachelle, his wife, who is
and continued to help out at River Oaks In an article about Houston in Town & the Director of Kingsborough's Honors
until the head pro, Andrew Jitkoff, retired Country magazine under the listing "Things Program.
and recommended Parten to replace him. You Must Do While in Houston" was "take a
The club was all ready to abandon the tennis tennis lesson from Head Professional Harry
program at that time and tear out the courts Parten at River Oaks Country Club." Parten
to build additional parking but decided to gave lessons to such notables as Vice Presi-
give Parten an interview. He presented them dent Spiro Agnew, Wall Street's Ivan Boesky,
with the following mission statement at his and Senator Lloyd Bentsen to name a few.
interview: "It is my intention to produce for
NATIONAL BOARD OF DIRECTORS
� Two-time world tennis champion Mark Vines, USPTA, has been appointed director of tennis, President Chuck Gill
fitness and recreation for Naples Bay Resort in Naples, Fla. In his new position, Vines will man- Gary Trost
age a recreational and fitness program that is an essential part of the Naples First Vice
Bay Resort experience. Vines comes to Naples Bay Resort from Oakwood President
Country Club in Lynchburg, Va., where he was director of tennis and
athletics for 10 years, managing tennis, aquatics, fitness programs, event Vice Presidents Alan Cutler
management, and retail merchandising. Feisal Hassan
Vines' club experience also includes a position as director of tennis and Ken McAllister
aquatics at Columbine Country Club in Littleton, Colo., where he developed Jack Michalko
fitness and athletic programs for members and guests. Vines is a former ATP Diane Selke
touring pro who achieved high rankings in the tennis world, including a career high of 105 in
singles. TM
Past President Tom McGraw
CEO John Embree
Legal Counsel George Parnell
ADDvantage magazine editorial offices Managing editor Kimberly Forrester The opinions expressed in ADDvantage are those of the
Circulation Kathy Buchanan authors and not necessarily those of ADDvantage or the
USPTA World Headquarters USPTA.
3535 Briarpark Drive, Suite 202 Office hours: 8:30 a.m. - 5 p.m. Central time
Houston, TX 77042 Copyright� United States Professional Tennis
Phone � 713-978-7782 / 800-USPTA-4U ADDvantage is published monthly by the Association, Inc. 2015. All rights reserved.
Fax � 713-358-7794 United States Professional Tennis Association. Reproduction of any portion of the magazine is not
email � magazine@uspta.org permitted without written permission from USPTA.
72 www.ADDvantageUSPTA.com